Comments on: Mixing business and personal blogging

By: Silla

Silla — Sun, 29 Jun 2008 17:53:45 +0000

I don’t have a business, but the same problem can be applied to blogs about a certain subject – should you add personal content to them? On my old WordPress blog I did, but when I moved to my own server with the intention to start earning money from my blog, I removed the personal posts that had nothing to do with the chosen subject.

I prefer having a separate blog for more personal posts, so people who aren’t interested in them don’t have to read about my personal life :P

But now I’m not being accepted in the paid review sites like Social Spark, because apparently I have too much sponsored content on my blog – but the truth is, I have no sponsored posts on my blog at all! (unless the few posts about contests I’ve entered count). My posts are relevant to my subject and useful to my readers (tutorials, reviews, interviews, comparisons), but apparently if a blog hasn’t got personal info it’s not considered good enough :(

So what to do? I really don’t know.

By: Paul

Paul — Tue, 08 Jan 2008 23:45:34 +0000

Nice post. I believe that it’s more benificial to run two seperate blogs. You never know with a personal blog when your own personal opinion may upset a potential client.

By: Ryan Healy

Ryan Healy — Tue, 08 Jan 2008 17:30:42 +0000

Like you say, I believe you can get too personal. Share too much about yourself and readers may think, “So what? Who cares?”

But sharing some personal details is good. People tend to buy from those they know, like, and trust. So you have to be open with people to build that kind of bond.

Even with a “company blog,” it should be written by a person… and that person should share at least a little bit about themselves. Otherwise, not knowing who the writer is, there is little basis for relationship. In other words, I need to know about the person who is doing the writing if I am to value the writer’s opinions.